Launched a chic health & lifestyle consumer focused brand. Patented technology driven Indoor gardening products.
It was a long cherished vision of the founders to bring in a chic and healthier lifestyle to Indian homes. That’s when they stumbled upon the concept of Click and Grow that used advanced, patented and NASA inspired technology to grow plants indoors, requiring the least possible maintenance efforts.
Loaded with nature-based technology and special designs, these sleek, compact indoor gardens and farms nourish and support growth of various types of plants in completely indoor environments.
The brief for bizWorkz was simple – How can we create an identifiable brand targeting the Urban Indian homes that stayed consistent with the vision and brand identity of the parent brand, understand market fitment, and build solutions to help the product reach every urban, lifestyle and health focused homes in India.